Kayla is a user-obsessed digital marketing practitioner who specializes in the behavioral relationships between humans and technology. As the Audience Marketing Manager at Parallels, she advocates for the Parallels community while searching for growth opportunities within eCommerce, channel, support, or sales. With over 6+ million users globally, her projects have effectively harmonized the understandings of the Parallels users. Additionally, as an accredited Apple Certified Support Professional (ACSP), her work specializes in copywriting, user research, global campaign optimization, and brand management for SaaS products in the macOS market. You can find Kayla playing Dungeons & Dragons, hula hooping, and roller-skating around the Pacific Northwest, even on rainy days outside of her professional life.
